HubSpot is well known for its customer relationship management (CRM) system. This is where it makes the most of its money. However, it should also be noted that it has a powerful CMS system that could potentially be the basic framework for your website. In our HubSpot review, we will detail our thoughts on the system for you.<\/p>\n
The HubSpot CMS is the companies own version of a website program. As you would expect, it is fully developed to be integrated with its powerful, CRM system. You might get confused by HubSpot as they don\u2019t call it a CMS, instead it\u2019s known as a content optimization system or COS.<\/p>\n
This doesn\u2019t take away what it does for your business, which is essentially host your files online.<\/p>\n
If you want to switch to HubSpot or start a new project with them, there\u2019s going to be one of two outcomes. You\u2019ll either find it very easy or very hard. It doesn\u2019t seem to be an okay experience.<\/p>\n
But one of the advantages of HubSpot is that you don\u2019t have to solely use it for your website. You can host just part of your website on their system using a subdomain. This is common with businesses who want to take advantage of the company\u2019s great automation software, without the hassle of transitioning their entire website to a new system.<\/p>\n
One of the biggest differences you\u2019ll find with HubSpot websites against other content management systems is that there is no FTP access. This can be rather frustrating, especially if you\u2019re a seasoned developer.<\/p>\n
So, if you want to start a new project with HubSpot, be sure that you want this compromise. If you\u2019re willing to accept this, be warned, you will have given up some control over your website. But you might like this and it could free you from constraints.<\/p>\n
For those who don\u2019t mind about the lack of FTP access, you might be wondering how you interact with, build and maintain your website. This is done via their own visual interface. It is a drag and drop environment. This isn\u2019t just the page, but the template as a whole.<\/p>\n
A template is the basic design which is used to display all your pages and blogs. For most CMS systems, your templates are fixed and there is little opportunity to change it from page to page. This isn\u2019t the case in HubSpot, which is great. The templates can be changed, altered and numerous templates can be applied across a website.<\/p>\n
However, there is one problem. The HubSpot language, that you use to create your website, is not the easiest to learn. Scripts can also be challenging to upload. Therefore, you need developer skills to help you build a website that is stunning.<\/p>\n
And this is the catch-22 of HubSpot as a lot of developers won\u2019t want to work with a system they can\u2019t control with FTP.<\/p>\n
Another problem is that lead times can increase because of this, therefore, your sales are going to be slower and your revenues are going to be less. If you are reliant on monetizing your website through sales, then you could find this an unacceptable compromise.<\/p>\n